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Ranking software good or bad?

by Dann Bloom
Posted on May 18, 2008


If you look into the market today you will find a lot of ranking software and SEO software. Each one of them claims to be the best in helping you with the optimization.
How we can be sure that is correct and those software relay help us improve our position in
search engines. Can we be shore that we will be friendly around search engines by using them?
First we must now what we wont from them. If we only wont a reporting software then we can
select from this category : ranking software, reporting tool.

What is a web ranking software?
A web ranking and positioning software is a tool that automatically queries a given number
of keywords on a selected set of search engines. The software will then locate your URLs in
the retrieved search engine answer pages and calculate their respective ranks or positions.
Finally, the information obtained this way will be presented in an interactive, user friendly, easy to understand manner. The software should make it easy to print your website ranking data or to export it in various popular formats for further processing.

There is a wide variety of tools for checking website ranks in search engines, each with
its own strengths and weaknesses. You should be aware of what your needs are and make sure
the software you choose fulfills them. Here are some of the "must have" features in a web
ranking software.

The first problem with this kind of software is the one that is on the major forums and over discus many ears.

Can a ranking software do harm to your site? Are sites banned for using that kind of
software?

Yes you can be banned by search engines for using some of those software. The process of
gathering position data for various queries and URLs involves automated querying of the
search engines. This automated querying - if done abusively - has the potential of imposing
a heavy burden upon the search engine resources (bandwidth and processing power). There are
even known cases when certain engines had to take action against users that would generate
immense amounts of traffic by doing an almost continuous automated querying. That's why you
need a ranking positioning software who emulates a manual search through search engines and
produces reliable and accurate positioning reports.

After a good analyze of 3 of the best software from the market: Advanced Web Ranking, Agent
Web Ranking and Web Position Gold. I realized that Advanced Web Ranking can do a user safe search on search engines at a cheaper prise and is pretty good for someone who want only a reporter software for checking ranking in search engines and watch the.

The issues related to automated querying - This ranking software was designed with them in
mind, so that it generates less or equal load than a user manually doing all the searches.
This is donned by mimicking a user searching in a browser. Advanced Web Ranking does each query page by page, pausing between two consecutive pages. For each engine, it will only do a single query at a time. This tool avoids doing unnecessary searches, by promptly stopping when all the user's URLs were found (or when a set limit is reached).
And, most of all, stores only one set of data per day, overwriting it in subsequent updates, thus making more than one daily update unnecessary.

Because this tool is Search Engine friendly and has a Browser-like behavior, any user keeping her usage within reasonable limits does not run the risk of incurring a search engine's wrath and be denied service.
Your URLs will never been sent to the search engines. It will only send a query, and when
the data is received, it will locally look for your sites in the returned results.

This software benefits of a lot of good features especially if you are a search engine optimization expert (firm) and you need to make and send ranking reports to your clients by email in every required formats or language.

Checking your web site search engine position is a really very time consuming task. For example, if you have 10 keywords that you want to monitor, and you want to check the top 20 positions for 10 search engines, you need to perform about 200 (10 keywords * 10 search engines * first 2 pages) individual searches to get the results. Then you need to compare the results one by one to find where your site is positioned. It may take you days to complete this task if you do this manually. That's where our search engine ranking tool comes to help.

The most important role such a positioning software must fulfill is to display this data in
a way that you can easily read and understand. The relevant information should be obvious
to see and access.

Advanced Web Ranking will present your search engine positions in a number of very powerful
(but easy to customize) views. From color-coded URLs for easy differentiation between your own and the competition's websites, to interactive table sorting on multiple columns and filtering by various criteria, this tool helps you to easily see and understand your search engine ranks and watch their evolution in time.

A ranking software is good. The only problem is that a person who want such a software must be careful in choosing form the variety of this kind of tools on the market and test them before by one. It's hard, and takes a lot of time to achieve a number one position, but a search engine can really put you down in a vary short time.
Good lack from now on!








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